Hair Care for the Holidays from the Heart

Hair Care for the Holidays from the Heart

It’s hair care for the holidays that’s from the heart and it’s this Friday’s favorite beauty product of the week. CURE by Chiara is one of those gifts that give back with every use towards beautiful hair, as a portion of the proceeds are allocated in the fight against breast cancer. It’s a win, win, especially if you are or know someone who has battled the disease.

TGIF hotties, and welcome to this Friday’s favorite beauty product of the week. I had recently reviewed and written about CURE by Chiara, and thought it’d make a good fit for Friday’s favorite installment. It’s a product I also feel strongly about.

The hair care for the holidays can be used anytime of year, but makes a great gift in its heart shaped box. CURE by Chiara is also from I.C.O.N., a high-end professional brand of hair care. Below are excerpts from my Examiner.com review.

I.C.O.N. professional hair care joined forces with Stop Cancer to raise awareness, during October, the holidays and beyond, because finding a cure for cancer is a personal crusade for the beauty brand’s co-founder. Chiara battled breast cancer alongside her sister, which followed losing their mother to the disease. Twenty percent of the profits raised by CURE by Chiara are directly allocated to breast cancer research.

The CURE by Chiara trio retails for $95. The hair care for the holidays includes Recover Shampoo, Original Replenishing Spray leave-in conditioner and a Double Body Serum that enhances blowouts, promotes healthy hair and aids in hair growth. The high-end hair care leaves the hair with a seamless style that has bounce, yet no frizz, smooth tresses and shine. The beauty products are a great holiday gift idea for the hair aficionado that doesn’t skimp on quality, and it gives back to find a cure; a double “Cure” win for hair issues related to a change in the hair’s texture after treatment and breast cancer research.

CURE by Chiara was developed after I.C.O.N.’s co-founder/creative director/product developer noticed significant changes in her own hair’s texture and manageability following a yearlong battle with breast cancer and the extensive treatments and surgeries used to fight it. The trio was created to “revive, rejuvenate and repair” hair.

Show your loved one you care this season of giving with hair care for the holidays that give back in more ways than one. The unique heart-shaped packaging screams, “I love you,” the hair care lets the receiver know you understand their needs, and the charitable contribution through the purchase speaks volumes. Tune in next Friday to see what hair, nails or beauty product has earned the accolade of my favorite of the week. Until then, happy styling.